mexifest
From an Idea to a Citywide Festival
THE CHALLENGE
- Mexifest didn’t exist. There was no logo, no identity, and no audience. The goal was to create a new Latin cultural festival in Calgary that could stand out and grow year after year.
THE SOLUTION
- We helped shape Mexifest from the ground up. We created its logo, branding, and full marketing strategy — including social media, traditional media ads, influencer outreach, and real-time video content. Every element was designed to connect with both Latino and Canadian audiences.
THE RESULTS
- Mexifest has grown into one of Calgary’s most successful multicultural festivals, drawing thousands of attendees annually and gaining strong brand recognition across the city.

mexifest
From an Idea to a Citywide Festival
THE CHALLENGE
- Mexifest didn’t exist. There was no logo, no identity, and no audience. The goal was to create a new Latin cultural festival in Calgary that could stand out and grow year after year.
THE SOLUTION
- We helped shape Mexifest from the ground up. We created its logo, branding, and full marketing strategy — including social media, traditional media ads, influencer outreach, and real-time video content. Every element was designed to connect with both Latino and Canadian audiences.
THE RESULTS
- Mexifest has grown into one of Calgary’s most successful multicultural festivals, drawing thousands of attendees annually and gaining strong brand recognition across the city.

mexifest
From an Idea to a Citywide Festival
THE CHALLENGE
- Mexifest didn’t exist. There was no logo, no identity, and no audience. The goal was to create a new Latin cultural festival in Calgary that could stand out and grow year after year.
THE SOLUTION
- We helped shape Mexifest from the ground up. We created its logo, branding, and full marketing strategy — including social media, traditional media ads, influencer outreach, and real-time video content. Every element was designed to connect with both Latino and Canadian audiences.
THE RESULTS
- Mexifest has grown into one of Calgary’s most successful multicultural festivals, drawing thousands of attendees annually and gaining strong brand recognition across the city.
